Friday, November 23, 2007

Sears.com Takes a MAJOR, and I mean M-A-J-O-R loss today

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Today, the day after Thanksgiving, is known as "Black Friday" and the busiest shopping day of the year in retail circles. That goes for online shopping, too. In fact, many Black Friday specials are only available online.

Like the specials at Sears.com. Well, when it was functioning, that is. You see, their servers went down and then I learned that Sears had to take the site down on this busiest shopping day of the year because the prices were not coming out right -- in my case, things advertised and even shown on their individual online page as being 60% off came out full price in my shopping cart page.

Before I hit the order button, I called their customer service number. This poor man was frazzled to the core of his soul. He must have been fielding thousands of calls or anyway, he estimates that hundreds of thousands of angry online Sears customers were calling that number and the whole staff was overwhelmed.

To make matters worse, the staff could not check out what the problem was because their entire computer link was down and they all had blank computer screens.

They knew something terrible was happening by what the customers were telling them. People who bought non-sale regular priced items were being charged double in some cases.

And, in all cases, when you got to the last page of checkout, you were thrown off the Sears site altogether and back to their "We're sorry, but the Sears site is not accessible at this time" page.

Nobody could order anything and all of the prices were messed up.

I asked if Sears might extend the sale after they were back online and the guy thought that was a great idea but he didn't know anything that was going on. He didn't know what Sears was doing.

Meanwhile, all those hundreds of thousands of customers were going off to Target, Walmart, Penney's and other stores to hunt down sales and get their Christmas shopping done.

For me, it was just using one plastic card instead of another. No real biggie.

Oh man, to think of the absolute millions of dollars that Sears lost today. They are going to have one shitty season this year.

I wonder what happened?

So, I told the poor man on the phone that Sears ought to at least spring for margaritas for them all and he liked that idea. He said, "We sure could use a few margaritas around here."

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